This Founder is Building The Starting Point For Startups

Also Featuring Cool Products I Found On X

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This Founder is Building The Starting Point For Startups

Neeraj Singh, Founder, Neeto and BigBinary

Today, I interviewed Neeraj Singh, the founder of Neeto and BigBinary. Neeraj is building more than 20 products with his team at Neeto. His goal is to make SaaS affordable. He also runs a consulting company called BigBinary which forms a symbiotic relationship with Neeto. Read on to know more.

Who are you and what motivated you to be an indie hacker?

I'm a developer who runs bigbinary.com and I started neeto.com because I believe SaaS pricing is getting out of hand. neeto.com's main goal is to keep price low.

What are some of your previous projects?

For the last 12 years, I have been running bigbinary.com, a Ruby on Rails consulting company with one Fortune 20 client.

Let's go with the introductions for NeetoRecord and NeetoCal one after another.

Neeto HQ Products

NeetoRecord is a Loom alternative. Much more affordable.

NeetoCal is a Calendly alternative. Much more affordable. In the free plan, one can accept payment via Stripe.

Let me know a little about your journey. What made you choose tech as a field?

I'm a mechanical engineer. Infosys came to Jamshedpur for a walk-in interview and I walked in aimlessly. My love for programming languages came 10 years later when I discovered Ruby on Rails. Did contributions to RoR for two years.

How do you juggle the two tools? Is one of them your main focus?

At Neeto we are building 20+ products at the same time. Right now we are marketing NeetoCal and NeetoRecord more because they have a bit of B2C element compared to NeetoChat and NeetoDesk.

Switching between products is fun for me. I can see why it's exhausting for some because of context-switching but I love it.

What are your future plans with Neeto?

The goal is to make Neeto a de facto starting point for startups because of low-cost offering. At one point if they grow out of it then that's fine but we definitely want to a low-cost provider of SaaS.

How many customers do you have? And how has the response been?

Around 1100 people use one or the other Neeto product on a monthly basis.

Response has been great. Once people discover Neeto then they are sticking with it. It means the challenge is bringing more people to the top of the funnel.

Anything that you want to share with the world (might not be tech-related)?

I will add that neeto.com is 100% bootstrapped and funded by consulting work by bigbinary.com. Most of the companies can't wait to get out of consulting. Not us. We have been doing consulting for more than 12 years and we love it.

We have a symbiotic relationship between neeto.com and bigbinary.com. Bigbinary provides funding to Neeto and Neeto brings engineers to Bigbinary. We hire college freshers and we teach them programming for at least 18 months in neeto.com and then only they are sent for the consulting work.

Since they work for 18 months in neeto.com, we know very well how well they code, how they talk, how they handle stress, how they communicate etc. This helps us be a better consulting company.

Cool Products I Found On X

It’s very difficult for new product makers to reach out to potential users. Now that I have 180+ newsletter subscribers and 1600+ followers on X, I have decided to support some new startups for free every week.

DISCLAIMER: I haven’t used most of these products. I am not vouching for their quality. You can check them out if you find something interesting. Also, this disclaimer is not applicable to the last product😜

  • ScreenshotBoost by Axen: A free online screenshot editor animation tool

  • Peakatic by Mohammad: Drive 10x Growth with Team Empowerment

  • Easel on Chrome by Atilla: A tool to create dashboards out of live snapshots from around the web

  • Fireshort by Shashank: Add subtitles to your shorts/reels in seconds!

  • QueryPal by Asmitha: Get better, faster answers for your whole team with an AI chatbot trained on your company documents.

  • Postiva by Ali: Craft and deploy your blog swiftly, seamlessly embedding it into any tech stack with REST API support, making your blogging journey effortless and efficient.

  • Offersense by Jaiten: Effortlessly make attention-grabbing offer visuals with real-time countdown timers, to create real urgency that drives sales in your emails and website marketing campaigns.

  • Minia Downloader by leDoc: YouTube video downloader

  • Feedspace by Hamdaan: Get Audio Video & Text Testimonials in one place

And, by yours truly (with a completely new landing page):

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